Exclusive Soho House Events for the IoT Industry
A new breed of event has arrived…
- Create an invitation-only, high-end event at the world-renowned Soho House, in the city of your choice
- Attract a curated audience of senior, IoT-focused engineers, IT specialists, Operations and Product decision-makers
- Host a live panel-based, Analyst-led discussion on your target customers’ market and sector realities
- Position your brand at the centre of IoT Innovation
- Generate productive post-event conversations
The details. 1.
HELD AT SOHO HOUSE PRIVATE MEMBERS CLUBS, IN A CITY OF YOUR CHOICE - 40 PAX capacity
- 16-week awareness campaign, running from 3 months prior to 1 month post, including a printed takeaway, front cover interview of IoT Now ‘On Trend’ bespoke Analyst Report. Expect 120+ digital registrations for these assets
- Our ABM team will work with your target account list with a multi-channel, multi-touch campaign. Expect 150+ registrations for the event before you make the sponsor’s final selection of in-person guests
- Every attendee will enjoy free-of-charge drinks, food from the bar-b-q for 3 hours and a live DJ set for the last 1.5 hours
The details. 2.
From Transforma Insights:
- Curtain-raiser ‘topic led’ speech on the night, the theme of the evening is chosen by the sponsor
- ’Ask me Anything Panel’ discussion followed by audience Q&A. Chaired by Transforma Insights & IoT Now, up to 4 x panellists of the sponsor’s choosing
- 1 x “Insight Report” written by Transforma Insights, pre-event, to be included in the special IoT Now ‘On Trend’ edition printed specially for the event and published online. This will include one case study from the sponsor and will be gated on IoT Now for registrations
- 1 x video interview with Transforma Insights and the sponsor’s chosen Exec, pre-event, publicised by IoT Now as a “teaser”
The results.
From IoT Now:
- The Front Cover of the relevant edition of “IoT Now OnTrend” printed and handed to all attendees on the night + a comprehensive 16-week campaign – 150 digital on-target leads from this. This edition will include an exclusive Insight Report focusing on the key event theme
- A comprehensive multimedia campaign throughout: HTMLs, social, LinkedIn, Featured Leaderboard banner on homepage
- Creation and hosting of the event’s bespoke landing page, registrations mechanism and approval / rejection process
- Delivery of 40, on-target, in-person attendees and a total of approx. 150 registrations
- Logistical and operational management of the entire event
- If required, the provision of a branded guest give-away pack including goods and sponsor material*
- Provision of a video crew to shoot ‘fly on the wall’ footage at the event, 5-minute final cut included
- We will feature some video ‘shorts’ on our social channels
- We will invite appropriate influencers, analysts and journalists, to attend and amplify this event to their own communities
*subject to extra cost
The feedback.
Scott Ferguson
Head of Growth
“Thank you for the event last night.
We left with a very positive view of the evening and had some great conversations.
Definitely a format to do again!”
“Because we know that business is done best, in person”
To create your bespoke, Soho House event, contact Cherisse Jameson:
c.jameson@wkm-global.com
